Physical fitness

2/11/1963

In 1956, in order to promote physical fitness among American children, President Eisenhower created the President's Council on Youth Fitness. When John F. Kennedy became president, he expanded the program to emphasize the importance of fitness for all age groups, changing its name to the President's Council on Physical Fitness. During the Kennedy administration, the Council began airing television ads and producing educational films that were shown in schools across the country.

National Archives, General Records of the Department of Health, Education, and Welfare


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